D3 Data
Brand Strategy
Naming
Collateral
UX/UI
Strategy
After a series of interviews, a thorough comparative and competitive analysis, as well as defining personas and journey maps, we arrive to a series of pillars of which to base our design strategy upon.
LOGO DESIGN
We produced a series of logo sketches based upon various concepts compiled during the discovery phase.
Collateral
Three lines developed into a central element within the overall brand library as it visualized the number 3 in a memorable way.
